Questions to ask at a viewing: “How long has the property been on the market?”
If you’re looking to buy a property in Cardiff this year, our new series is for you! Over on Instagram, I’ve been quizzing Nathan, our Sales Director, on the key questions every buyer should be asking, uncovering all the inside information you need to make your property purchase as smooth and informed as possible.
Whether you’re a first-time buyer or moving up the property ladder, knowing what to ask can make all the difference. The second question we’ve covered is: “How long has the property been on the market?” — here’s why it matters. - Gemma, Social Media Manager
What a long listing can reveal
It’s easy to notice when a house has been listed for a while and wonder if it’s a warning sign. The truth is, there are many reasons a property might stay on the market, and understanding them can help you make a smarter offer.
Some sellers launch their home slightly below market value to generate early interest and momentum, which often leads to a quick sale. Others price optimistically, expecting buyers to negotiate them down. Neither approach is right or wrong - but both can affect how long a property stays listed.
If a home has been on the market for more than a few months, it may simply be priced above what buyers are willing to pay at that moment. Understanding this helps you judge whether the asking price reflects current market conditions for Cardiff homes like it.
When longer listings deserve a closer look
If a property has been available for an extended period - particularly beyond three months - it’s sensible to ask the agent why they think it hasn’t sold yet. Sometimes previous buyers have pulled out after a survey highlighted an issue, or because something about the location didn’t quite work for them, such as road noise or traffic.
It’s also reasonable to ask whether any offers have been made before, and why those buyers decided not to proceed. A good agent should be open and clear about this. Often, there’s no major problem at all - but knowing the background helps you make a more informed decision.
What this question can do for you as a buyer
Asking about the time on the market can reveal opportunities. For example, if a seller is motivated by timing, you may have flexibility on your offer. If the listing period is due to pricing, you might identify room to negotiate. Even small details, like why previous buyers pulled out, can inform your decisions and help avoid costly surprises.
The takeaway
Asking how long a property has been on the market isn’t about being sceptical — it’s about being prepared. For Cardiff first-time buyers especially, this one question can help you:
- Understand pricing strategy and market expectations
- Spot potential issues early
- Decide whether there’s scope to negotiate
- Make a confident, informed offer
Because buying a home isn’t just about how it looks on the day - it’s about understanding the full picture before you commit.
It’s one simple question that can make a big difference. Because when it comes to buying a home, having the full story helps you move with confidence, and that’s always worth it!
If you're buying a home this year, we have plenty more help and advice over in our buying section.
The information contained within this article was correct at the date of publishing and is not guaranteed to remain correct in the present day.
